Location: Remote
Reports to: Director, Growth Strategy with dotted line into CEO
Time Commitment: 20-25 hours/week, flexible with potential to expand based on needs
To apply, please email juana@beckleyretreats.com and copy neil@beckleyretreats.com.
ABOUT BECKLEY RETREATS
Beckley Retreats is a US Based science-driven psilocybin retreat and holistic wellbeing company operating legally in Jamaica and the Netherlands. Rooted in the pioneering psychedelic research of the Beckley Foundation, Beckley Retreats offers transformative experiences designed to foster personal growth, improved wellbeing, and broader societal change. We blend modern science, ancient wisdom, and a commitment to accessibility and integrity in psychedelic-assisted wellbeing.
In 2025, Beckley Retreats is entering a period of expansion and growth in terms of geography and program offerings – while aiming to elevate brand storytelling, deepen community engagement, optimize digital performance, and expand global reach.
THE ROLE: PART-TIME GROWTH COORDINATOR
We are seeking a detail-orientated, hands-on, and performance-driven Growth Coordinator to execute critical marketing and sales initiatives as the organization begins to scale. This role will be vital in maintaining momentum across earned, owned, and paid channels, supporting content marketing, events marketing, demand generation, marketing and sales campaigns as well as VIP and influencer collaborations.
The Growth Coordinator will work closely with the Strategic Growth Director to elevate brand presence, generate leads, drive application volume and quality, and ensure strong performance across marketing and sales campaigns.
This is a highly collaborative, execution-focused role requiring comfort with dynamic startup environments and strong prioritization skills.
KEY DUTIES AND RESPONSIBILITIESMarketing Execution
- Lead execution of the 2025 growth plan, prioritizing owned, earned, and paid acquisition.
- Lead content marketing including social media, blog, video-based storytelling, newsletter, and VIP testimonials.
- Drive SEO on Google and YouTube.
- A/B test messaging and positioning that leverages brand standards, company goals, and safety standards.
- Create, test, and execute outbound growth initiatives.
- Maintain and optimize paid search campaigns (with agency support as needed) while improving lead quality and reducing CPA.
Performance Optimization & Funnel Management
- Identify and implement CRO (conversion rate optimization) initiatives across the customer journey.
- Support CRM-related marketing and sales optimizations and automation
- Monitor KPIs (applications, registrations, CPA, conversion rates) and provide actionable insights.
- Launch and maintain ongoing growth tests with distinct, concrete goals tied to business objectives.
Content and Brand Storytelling
- Steward compelling and educational content across platforms (social, blog, PR, YouTube, podcast, webinars) to enhance positioning.
- Create educational and community-building experiences, including collaboration on Beckley Talks, event experiences, retreats content, and pop-up activations.
- Collaborate with Beckley Foundation on leveraging research and media opportunities.
- Update website and create landing pages as needed.
- Conduct outbound campaigns that align to Beckley’s strategic positioning and brand voice.
Agency and Vendor Management
- Coordinate with external partners including PR agencies, paid media vendors, and SEO/content agencies to ensure aligned and timely deliverables.
- Manage third-party relationships to ensure alignment with strategic objectives and deliverables.
KEY QUALIFICATIONS
- 4+ years of marketing experience, preferably in wellness, travel, or mission-driven startups.
- Strong background in growth marketing, brand storytelling, lead generation (incl. outbound), and performance optimization.
- Comfort managing CRM (Hubspot preferred), web content (WordPress), and revenue operations.
- Proficiency with Google Analytics and digital advertising platforms (Google Ads, Meta, LinkedIn).
- Strong project management skills and attention to detail; ability to juggle multiple initiatives with tight timelines.
- Excellent written communication and content creation skills.
- Strategic thinker who can also operate tactically and execute quickly.
- Passion for personal development, wellness, and/or the emerging psychedelic space is a strong plus.
- Hands-on, roll-up-your-sleeves attitude required.
- Bonus: Experience with luxury travel/wellness and/or retreat marketing.
COMPENSATION
This is a part-time, contract role. Compensation will be commensurate with experience and scope of work.
SCOPE OVERVIEW: EXAMPLES OF KEY 2025 INITIATIVES
Priority Area
Key Deliverables
Digital Marketing Optimization
Improve lead quality, conversion rates, and CPA (<$1k)
Content Marketing
Deliver blog, talks, video stories, and social storytelling
CRO & CRM Optimization
Improve lead-to-application and application-to-registration funnel conversion by 50%
Outbound Messaging and Growth Projects
Develop outbound strategies and special initiatives to generate leads
MORE ON BECKLEY RETREATS
At Beckley Retreats, we believe that a healthier and more beautiful world is possible. Feeling better – mentally, emotionally, and physically – begins with meaningful experiences, thoughtful support, and real connection. Life moves fast, and it’s easy to lose touch with ourselves, others, and the world around us. But when we slow down, step outside of our routines, and engage with new perspectives, we open the door to profound personal growth. Everything we do is guided by three core pillars: Community, Service, and Wisdom. Together, they create the foundation for experiences that help people reconnect—with themselves, with others, and with what truly matters.
Community: The Power of Connection
We are designed to grow together. At Beckley Retreats, we create spaces where people can step away from daily distractions and find genuine connection—with themselves, with others who share their curiosity, with experienced facilitators who provide support, and with the natural world that reminds us of our place within something greater. These aren’t just gatherings; they’re opportunities to rediscover belonging—a reminder that we are never alone in our journey.
Service: Thoughtful Care, Every Step of the Way
Service at Beckley Retreats is about intentionality—creating an environment where participants feel welcome, cared for, and supported in a way that allows them to fully engage with their experience. Every detail, from the setting to the structure of our programs, is designed to offer the right balance of comfort, safety, and depth. Our team is here not to lead, but to support—so that each participant feels empowered to explore their own path with confidence.
Wisdom: Expanding Perspectives, Honoring Experience
Wisdom is more than knowledge—it’s the ability to integrate what we learn into how we live. At Beckley Retreats, we combine emerging research with timeless practices, creating space for personal reflection and insight. We don’t prescribe one way of thinking or being; instead, we invite curiosity, conversation, and openness—recognizing that the most meaningful discoveries happen when we allow ourselves to see the world, and ourselves, in a new light.
Beckley Retreats is a place where wellbeing begins. Whether you’re seeking clarity, deeper connection, or a renewed sense of purpose, our programs offer a supportive, enriching environment to help you move forward with greater awareness and intention.
The next step is yours.
